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First International Research Conference

Atharva University — Conference Tracks | Beyond Intelligence 2035

Atharva University — School of Business Management

First International Research Conference — "Beyond Intelligence: The Business Cosmos 2035"

Conference Tracks

Explore four transformative research tracks that shape the future of digital intelligence, emotional leadership, geopolitics of algorithms, and metaverse-driven economies.

Track 1: Digital Consciousness
and the Philosophy of Corporate Minds

Explores corporate sentience, AI cognition ethics, and philosophical aspects of digital awareness.

Track 2: Emotional Intelligence
and the Future of Organizational Behavior

Focuses on emotional adaptability, leadership empathy, and human–AI collaboration.

Track 3: The Geo-Politics
of Algorithms

Examines global algorithmic power, data sovereignty, and AI governance.

Track 4: Metaverse Economies
and the Psychology of Digital Identity

Analyzes virtual markets, metaverse identity, and economic implications of digital presence.


ORGANIZING COMMITTEE MEMBERS :
Prof. Khushboo S. Wadhawan — Head of Department PGDM, Atharva University School of Business Management
Prof. Roma Bains — Head of Department MBA, Atharva University School of Business Management

Registration & Key Info

Registration Fees

CategoryEarly BirdAfter 18th Nov
UG / PG Students₹250₹300
Faculty / Academic / Research Scholar₹700₹750
Industry / Corporate Delegates₹950₹1000
Foreign Delegates / Faculty23 USD25 USD

On-the-Spot Registration

Conference (Indian Authors without research papers): ₹300
Foreign Authors: 25 USD

On-the-Spot Paper Submission: Accepted by email only. Please contact the organising committee for exceptions.

Publication Fees

Publication charges vary by journal. Authors will be informed about publication costs and journal options after full paper acceptance.

Important Dates

Abstract Submission: 20th November 2025
Abstract Acceptance Notifications: 30th November 2025
Full Paper Submission: 3rd December 2025
Conference Date: 13th December 2025

MasterClass (Tentative): 10th Nov - 25th Nov 2025

HR Subthemes

  • The rise of the “Augmented Employee”: Human-AI collaboration in workforce ecosystems
  • Redefining leadership in conscious corporations: ethics, empathy, and algorithmic decision-making
  • Talent management in the era of cognitive automation: hiring, development, and retention strategies
  • AI-driven organizational learning and knowledge consciousness
  • HR ethics in managing digital consciousness: privacy, autonomy, and moral agency
  • Emotional intelligence as the new leadership currency
  • Building psychologically safe workplaces in digital ecosystems
  • Emotionally adaptive AI for HR management and employee wellbeing
  • Hybrid teams and emotional synchronization between humans and machines
  • The neuroscience of trust and engagement in the 2035 workplace
  • Algorithmic governance of talent mobility: borders, biases, and fairness
  • The global labor market of 2035: algorithmic visas and remote nationhood
  • Data colonialism and the ethics of workforce surveillance
  • Algorithmic inclusion: managing diversity and fairness in global talent systems
  • Digital sovereignty and the future of cross-border HR policies
  • The metaverse workplace: managing virtual employees and avatars
  • Virtual leadership and the psychology of digital presence
  • Identity management and ethics in metaverse-based organizations
  • Learning, development, and onboarding in XR (extended reality) environments
  • HR policies for mixed-reality workforces

Marketing Subthemes

  • AI brand consciousness: when brands think, feel, and respond autonomously
  • The evolution of consumer trust in sentient or semi-sentient brands
  • Marketing strategies for AI-first organizations
  • Storytelling and identity creation for conscious corporate entities
  • Neuromarketing and cognitive branding in intelligent ecosystems
  • Empathy-driven marketing in the post-AI consumer era
  • Sentiment analytics and emotional resonance in brand communication
  • Emotional personalization and the psychology of AI-influenced decision-making
  • Building brand love through emotional data
  • From satisfaction to emotional loyalty: metrics for the affective marketplace
  • The algorithmic divide in global branding and consumer access
  • Data sovereignty and ethical marketing in geopolitically complex markets
  • National identity and digital influence: AI as a geopolitical marketing tool
  • Predictive analytics and global consumer manipulation
  • The role of algorithms in shaping cultural narratives and consumption
  • The evolution of consumer identity in metaverse ecosystems
  • Virtual branding and immersive experience design
  • NFT-based loyalty and brand co-creation
  • Behavioral economics of avatar-driven consumption
  • The psychology of self-representation and its influence on brand choice

Finance Subthemes

  • Valuation models for metaverse assets and virtual economies
  • Digital currencies and decentralized finance (DeFi) in the metaverse
  • Investment psychology in virtual environments
  • Regulation and taxation of virtual financial ecosystems
  • Financial inclusion in digital economies
  • Algorithmic geopolitics of financial markets: digital currencies and power blocs
  • The rise of AI-controlled central banks and monetary sovereignty
  • Financial surveillance and data wars: the new global economic order
  • Cross-border fintech regulation in an algorithmic world
  • Investment strategies in politically algorithmic economies
  • Behavioral finance and emotional decision-making in algorithmic trading
  • The emotional dimension of investor relations and financial storytelling
  • Finance leaders as emotional architects: EQ in financial governance
  • Emotional risk: managing affective volatility in financial markets
  • Predicting financial trends using emotional AI analytics
  • Cognitive capital: valuing digital consciousness and algorithmic IP
  • Autonomous financial agents and decision-making: towards self-managing portfolios
  • Ethical investing in AI-driven enterprises
  • Conscious capitalism: redefining ROI in the age of intelligent systems
  • Governance and accountability of sentient financial entities
  • The Rise of Cognitive FinTech: How AI, Emotion, and Virtual Economies are Redefining Global Financial Intelligence